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Augmented and virtual reality (AR/VR) are no longer just trendy buzzwords from futurists' slides. These are real, working tools that help businesses train employees, hold remote meetings, and even boost sales through interactive product demos.
Yes, the hype around the "metaverse" has faded - but the AR/VR market keeps growing steadily. It already exceeds $32 billion and may double by 2028. The question for business leaders isn’t “Should we use AR/VR?” - it’s how to implement it smartly, without wasting time or budget.
Let’s skip the fluff and get to what actually matters.
VR simulations help pilots, surgeons - and yes, even bartenders - master their craft without real-world risk.
A simulation is cheaper and safer than real equipment.
29% of educators now use AR in the classroom - boosting student engagement and retention.
Real-world case: Walmart trains thousands of employees for Black Friday using VR. It’s faster, safer, and cheaper.
Forget boring Zoom calls.
In AR/VR, your team can meet in 3D spaces, walk around, point to shared models, and collaborate naturally.
And yes - you can throw digital tomatoes at your manager if the mood strikes.
AR lets your customers interact with products in their environment - before buying.
IKEA lets you place furniture in your living room.
Now B2B companies are using virtual factory tours, software simulations, and 3D product demos.
98% of users say shopping with AR improves their buying experience.
AR displays that come to life when you point your phone camera.
Virtual showrooms where clients from around the globe can interact with your product - without flying in.
A new standard for brand presence: if you’re not in AR/VR, you’re already behind.
“71% of consumers are more likely to buy from brands that use AR” - Retail Perceptions.
You've got the idea. You've got the hype deck. Now how do you actually do it right?
Forget buzzwords. Start small.
Find a pain point and solve it with a simple, clear use case.
Example: Instead of building a whole “virtual office,” launch a VR onboarding module for new hires. Get results, then scale.
AR and VR are not interchangeable.
Use AR when your users need digital guidance layered onto the real world.
Example: Bosch helps car mechanics follow real-time repair steps with smart AR glasses.
Use VR when full immersion is critical.
Example: Lufthansa uses VR to train cabin crews on emergency scenarios - without ever leaving the ground.
Test early, test often. And listen.
Example: A logistics company tested VR for forklift training - but 30% of users reported motion sickness. They pivoted: kept VR for high-risk safety training, switched others to desktop sims.
IKEA, Sephora, ASOS use AR to let customers “try on” furniture, clothes, makeup.
Benefits:
Fewer returns
Higher conversion rates
Cool, interactive experience - in-store or in-app
Walmart trains employees for Black Friday using VR.
Boeing uses AR to guide engineers during aircraft assembly.
Benefits:
Faster onboarding
Fewer real-world mistakes
Safer learning environments
Thyssenkrupp + Microsoft HoloLens: remote experts guide on-site engineers in real time via AR
Benefits:
No travel costs
Faster problem resolution
JLL, Redfin offer VR walkthroughs for apartments and offices - from anywhere
Benefits:
Convenience for buyers
Time saved for agents
DHL, Amazon use AR glasses to guide workers through warehouses
How it works:
On-screen instructions appear right before their eyes
Benefits:
Faster order fulfillment
Fewer mistakes
Choosing the right stack is half the battle.
Unity – great for VR and cross-platform builds
Unreal Engine – best for realistic graphics and simulations
ARKit / ARCore – mobile AR standards (Apple/Google)
VR: Meta Quest 3, PICO 4, Valve Index
AR: Microsoft HoloLens 2, Magic Leap 2, Apple Vision Pro (huge expectations in 2025)
WebXR – AR/VR in the browser
8th Wall – no-app-needed AR
OpenXR – unified device standard
Rule of thumb: Choose your stack based on your use case - not trends.
Pro tip:
- Retail? Use ARKit/ARCore + Unity
- Industrial training? Go Unreal + OpenXR
Business isn’t about “wow” — it’s about ROI. Here’s how to build a real implementation plan:
No full rollout yet — just one use case, one team, one measurable goal.
Example: Launch an AR guide for warehouse workers to test if it speeds up sorting times.
Surveys, interviews, user behavior data — whatever works.
Use it to improve the experience before scaling.
Tip: Don’t ignore complaints like headaches, disorientation, or confusion. These aren’t “user errors” — they’re design problems.
Some ballpark numbers for 2024–2025:
Basic AR training module: $30K-50K
Enterprise-level VR simulator: $80K-150K+
Headsets (AR/VR hardware): $500-1500 per user
Ongoing updates: don’t forget content maintenance and support
Bonus: Compare costs to the savings — faster onboarding, fewer errors, reduced travel.
Discovery & UX: 2-3 weeks
Core development & testing: 8-12 weeks
Integration (CRM, ERP, etc.): 2-3 weeks
Pro tip: Keep stakeholders in the loop to avoid scope creep.
Immersive tech is powerful — but only in the right hands.
At We Can Develop IT, we’ve built dozens of solutions: from interactive training to virtual product demos.
We handle it all:
Business case analysis & tech selection
MVP & full-cycle development
Integration with your CRM, ERP, IoT systems
Don’t wait until your competitors start saving millions.
Let’s turn immersive tech into your strategic advantage.
P.S. Properly implemented AR/VR isn’t about the wow effect — it’s about real business results.
Trust professionals. Build smart. Win big.
Read also:
Augmented and virtual reality (AR/VR) are no longer just trendy buzzwords from futurists' slides. These are real, working tools that help businesses train employees, hold remote meetings, and even boost sales through interactive product demos.
Yes, the hype around the "metaverse" has faded - but the AR/VR market keeps growing steadily. It already exceeds $32 billion and may double by 2028. The question for business leaders isn’t “Should we use AR/VR?” - it’s how to implement it smartly, without wasting time or budget.
Let’s skip the fluff and get to what actually matters.
VR simulations help pilots, surgeons - and yes, even bartenders - master their craft without real-world risk.
A simulation is cheaper and safer than real equipment.
29% of educators now use AR in the classroom - boosting student engagement and retention.
Real-world case: Walmart trains thousands of employees for Black Friday using VR. It’s faster, safer, and cheaper.
Forget boring Zoom calls.
In AR/VR, your team can meet in 3D spaces, walk around, point to shared models, and collaborate naturally.
And yes - you can throw digital tomatoes at your manager if the mood strikes.
AR lets your customers interact with products in their environment - before buying.
Now B2B companies are using virtual factory tours, software simulations, and 3D product demos.
98% of users say shopping with AR improves their buying experience.
AR displays that come to life when you point your phone camera.
Virtual showrooms where clients from around the globe can interact with your product - without flying in.
A new standard for brand presence: if you’re not in AR/VR, you’re already behind.
“71% of consumers are more likely to buy from brands that use AR” - Retail Perceptions.
You've got the idea. You've got the hype deck. Now how do you actually do it right?
Forget buzzwords. Start small.
Find a pain point and solve it with a simple, clear use case.
Example: Instead of building a whole “virtual office,” launch a VR onboarding module for new hires. Get results, then scale.
AR and VR are not interchangeable.
Use AR when your users need digital guidance layered onto the real world.
Example: Bosch helps car mechanics follow real-time repair steps with smart AR glasses.
Use VR when full immersion is critical.
Example: Lufthansa uses VR to train cabin crews on emergency scenarios - without ever leaving the ground.
Test early, test often. And listen.
Example: A logistics company tested VR for forklift training - but 30% of users reported motion sickness. They pivoted: kept VR for high-risk safety training, switched others to desktop sims.
IKEA, Sephora, ASOS use AR to let customers “try on” furniture, clothes, makeup.
Benefits:
Fewer returns
Higher conversion rates
Cool, interactive experience - in-store or in-app
Walmart trains employees for Black Friday using VR.
Boeing uses AR to guide engineers during aircraft assembly.
Benefits:
Faster onboarding
Fewer real-world mistakes
Safer learning environments
Thyssenkrupp + Microsoft HoloLens: remote experts guide on-site engineers in real time via AR
Benefits:
No travel costs
Faster problem resolution
JLL, Redfin offer VR walkthroughs for apartments and offices - from anywhere
Benefits:
Convenience for buyers
Time saved for agents
DHL, Amazon use AR glasses to guide workers through warehouses
How it works:
On-screen instructions appear right before their eyes
Benefits:
Faster order fulfillment
Fewer mistakes
Choosing the right stack is half the battle.
Unity – great for VR and cross-platform builds
Unreal Engine – best for realistic graphics and simulations
ARKit / ARCore – mobile AR standards (Apple/Google)
WebXR – AR/VR in the browser
8th Wall – no-app-needed AR
OpenXR – unified device standard
Rule of thumb: Choose your stack based on your use case - not trends.
Pro tip:
- Retail? Use ARKit/ARCore + Unity
- Industrial training? Go Unreal + OpenXR
Business isn’t about “wow” — it’s about ROI. Here’s how to build a real implementation plan:
No full rollout yet — just one use case, one team, one measurable goal.
Example: Launch an AR guide for warehouse workers to test if it speeds up sorting times.
Surveys, interviews, user behavior data — whatever works.
Use it to improve the experience before scaling.
Tip: Don’t ignore complaints like headaches, disorientation, or confusion. These aren’t “user errors” — they’re design problems.
Some ballpark numbers for 2024–2025:
Basic AR training module: $30K-50K
Enterprise-level VR simulator: $80K-150K+
Headsets (AR/VR hardware): $500-1500 per user
Ongoing updates: don’t forget content maintenance and support
Bonus: Compare costs to the savings — faster onboarding, fewer errors, reduced travel.
Discovery & UX: 2-3 weeks
Core development & testing: 8-12 weeks
Integration (CRM, ERP, etc.): 2-3 weeks
Pro tip: Keep stakeholders in the loop to avoid scope creep.
Immersive tech is powerful — but only in the right hands.
At We Can Develop IT, we’ve built dozens of solutions: from interactive training to virtual product demos.
We handle it all:
Business case analysis & tech selection
MVP & full-cycle development
Integration with your CRM, ERP, IoT systems
Don’t wait until your competitors start saving millions.
Let’s turn immersive tech into your strategic advantage.
P.S. Properly implemented AR/VR isn’t about the wow effect — it’s about real business results.
Trust professionals. Build smart. Win big.
Read also:
AR
VR
ARinBusiness
VRinBusiness
ImmersiveTech
BusinessTechnology
VirtualReality
AugmentedReality
EnterpriseAR
EnterpriseVR
ARVRTraining
ARforMarketing
VRforTraining
ARinRetail
VRMeetings
RemoteWorkTech
VirtualShowroom
ARProductDemo
ARVRSolutions
FutureOfWork
TechInBusiness
ARUseCases
VRUseCases
HowToUseAR
HowToUseVR
BusinessInnovation
TechTrends2025
ARVRStack
ARVRTools
DigitalTransformation
SmartBusiness